Feb 28th 2007 James E. Ashton, Frank X. Cook Jr., and Paul Schmitz
Corporate strategy can guide acquisitions, divestitures, and market and product development efforts outside the scope of individual business units. But the importance of corporate strategy is often overrated…That’s because operational excellence at the business-unit level is fundamental to our prescription for success.
— James E. Ashton, Frank X. Cook Jr., and Paul Schmitz
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