Quotation from: Stephanie Quappe, David Samso Aparici, Jon Warshawsky

As for the genius of innovation, clearly the one percent spark of inspiration is nurtured by a positive culture. But the 99 percent perspiration ingredient comes from employees who love what they do, as well as where they do it, and who invest in that Holy Grail of productivity called “discretionary effort.”
Original Source: Deloitte Review external link